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Growth Manager

  • Yubo
  • Paris - Full Remote
  • Full Time
  • Growth Marketing

Who we areYubo is the Social Discovery app to make new friends and hang out online. By eliminating likes and follows, we empower our users to create genuine connections and show up as their true selves.We've pioneered a new way for Gen Z to socialize online, and with millions of active users, our goal is to redefine how we connect today and tomorrow.Our team is international, multicultural and deeply committed to its mission. As the leading platform to socialize online, we have a special responsibility to build a safe digital space for our community. Safety is embedded in our DNA, and our proactive approach focuses on user protection, support, and education.Join us in this exciting journey and help us shape the future of social interactions!About this roleGrowth at Yubo moves fast, and we don’t plan on stopping anytime soon ! More channels, more markets, more experiments to run, and we need brains (and hands…) to make it happen. We're bringing in a third Growth Manager to grow the team's capacity and add a perspective on Gen Z that comes from living it, being molded by it.Sounds like you? You’ll like what comes next.We’ll get you started by getting hands-on with every channel we operate, learning how each and every single one of them works before claiming your own piece of the portfolio. From there, a whole new world of possibilities opens up: push creative testing further, chase down new partners, help us uncover growth where we haven't looked yet, and more.You'll work shoulder to shoulder with the rest of the Growth team (that includes Creative), Product, and Data, all pulling in the same direction. If you want a role where your instincts, ideas, and results speak for themselves, this is it.Your responsibilitesUser Acquisition & Paid Media Optimization: Manage and optimize a significant performance marketing budget across key acquisitoin channels, programmatic networks & emerging platforms. Scale acquisition and reactivation across multiple countries. Improve media buying, targeting, and creative to boost ROAS, using incrementality tests and attribution models. Help deploy automation and AI tools.Creative Optimization: Collaborate with the creative team to ideate, produce and scale creative concepts that resonate with our Gen Z audience. Own creative testing and iteration to improve the scale, efficiency and longevity of winning ideas.Growth Marketing: Support a multi-channel strategy that combines paid and brand marketing to drive organic, viral and referral loops. Contribute to ASO and lifecycle marketing to boost retention and monetization.Data-Driven Growth: Partner with Product, Data, and Engineering to optimize funnels. Build dashboards and A/B testing processes. Stay ahead of privacy and adtech trends (e.g SKAN, AdAttributionKit).Collaboration: Work with senior growth team members, share best practices, and foster a culture of experimentation and data-driven decisions.Tools we useMMP: AdjustAnalytics & dataviz: AmplitudeMarket intelligence: Sensor Tower and Creative Ad LibrariesAcquisition channels: TikTok, Meta, Snapchat, Google Ads, Apple AdsProgrammatic networks: AppLovin, MolocoWho you areYou have around 3 years of solid, consolidated experience in growth marketing or user acquisition for a B2C consumer app.You have a genuine, native affinity with Gen Z culture and what makes it tick.You have experience or a strong connection with the US market, whether through studies or product marketing experience.You've scaled growth investment on at least one major social media platform and know how to read the results.You know how to collaborate with creative teams: identifying what works, and clearly explaining why.You have experience working with a martech stack, including custom audiences, conversion APIs, and MMP & SDK implementations and updates.You're autonomous, result-oriented, and bring strong business acumen to your decisions.Within a month, you willGet to know Yubo's product, mission, and the Growth team's ways of working.Meet your key stakeholders across Growth, Creative, Product, and Data.Get onboarded on our tools and marketing stack, including Adjust, Amplitude and moreStart learning how each of our acquisition channels currently operates.Within 3 months, you willFully own a portfolio of channels and campaigns to optimise in line with our performance guidelinesWork to automate campaign and creative optimisation processImprove our usage of custom audience strategies across all channelsWithin 6 months, you willScale your portfolio to reach our strategic growth objectivesSeek opportunities to further improve our growth operations by deploying AI toolsAssist in developing our retargeting workflows for a more diversified approachThe recruitment processFirst call with Nicolas, Talent AcquisitionAn interview with Janos, our Growth DirectorTechnical test / case study.Fit interviewsAnd if everything goes well, an offer !What we offerA highly competitive salary range as well as equity in the companyA highly flexible remote work policy, 2 days at the office per month, with monthly team events.We also cover fees for external professional events and meetups (Android Makers, etc…)Great health insurance coverage for both you and your family by Alan, fully paid for by Yubo !Numerous benefits for parents: additional parental leave, easy access to nurseries and daycare facilities in France.Our approach to privacy & safetyAs part of your role, you may handle tools and features involving personal data. We expect all employees to demonstrate strong awareness of privacy and safety issues, and to actively support our Privacy & Safety by Design efforts.Join Yubo and help shape the future of Social Discovery while enjoying a culture that values flexibility, well-being, and impact. Here’s how we live our mission every day:You own the impact: Step up, adapt, and make it matterUnconventionally Smart: Hack with intent, borrow smart, build betterBe Bold & Resilient: Raise your head, break barriers, keep moving forwardOne team, one mission: No egos, no passengers, just shared wins Trust & Flexibility: Our hybrid model calls for only two office days a month; the rest is up to the rhythm that works best for you. Enjoy Top-notch BenefitsCulture is central at Yubo, hence the numerous benefits:Cool Workplace: enjoy our amazing Parisian office and our many hybrid work optionsTeam Activities: participate in get-togethers, events, and team-building activitiesFamily-Friendly: we support parents with childcare options and family-friendly policiesWellness Programs: benefit from comprehensive health insurance, wellness programs, sports classes, and mental well-being initiativesFind more English Speaking Jobs in France on Arbeitnow